Starkenn Technologies, a Pune-based startup founded in 2022 by brothers Sumedh Badve and Swastid Badve, is addressing India’s road safety challenges through its Advanced Driver Assistance Systems (ADAS). The company aims to reduce road accidents, leveraging cutting-edge technology to assist drivers and minimize human error.

Product Offerings and Technology

Starkenn’s in-house developed ADAS solutions include:

• Brake-Safe: A collision mitigation system that intervenes when the driver fails to act.
• Attention: A driver monitoring system with real-time alerts.
• Stark-I: Fleet management software.

These solutions have been deployed in over 2,500 vehicles, helping industries such as mining, commercial, and passenger vehicles. Starkenn’s technology enhances safety by monitoring the driver’s condition, including alcohol detection, which prevents the vehicle from starting if alcohol is detected.

Business Model and Revenue Streams

Starkenn generates revenue through:

• 40% Subscription Services: Advanced driver monitoring systems like Stark-I.
• 30% Government Tenders: ADAS solutions for sectors like mining.
• 20% B2C Sales: Focused on fleet owners and commercial vehicles.
• 10% Collaborations with OEMs.

The company reported an overall revenue of ₹5 crore, with a turnover of ₹2 crore in the last two financial years. Prominent clients include NSIPL, Triveni Mines, and Swami Raj.

Recognition and Competition

Recognized by the DPIIT under the Startup India Initiative, Starkenn competes with established players like LocoNav, Fleetx, Samsara, and Mobileye.

Expansion Plans

Having established a strong presence in the mining sector, Starkenn aims to expand into the logistics and commercial fleet markets. Swastid Badve stated, “Our goal is to position Starkenn as a leading indigenous ADAS provider in India.”

With a focus on enhancing vehicle safety, Starkenn is poised to make a significant impact across various industries.

Source: YourStory