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Beyoung Goes Global: Partnering with Noon's E-Commerce Powerhouse to Conquer the Middle East
Indian fashion brand Beyoung, founded by CEO Shivam Soni, has partnered with Middle Eastern e-commerce platform Noon.com, established by Mohamed Alabbar and led by CEO Faraz Khalid, to enter the UAE, Saudi Arabia, and Egypt markets. This strategic collaboration aims to make affordable, premium fashion accessible to a broader audience, aligning with Beyoung's global expansion plans.